Trace Ori

End-to-End Traceability Across Supply Chains

Authenticate every product and prove every claim, from line of manufacture to point of consumption.

Talk to Sales
All Platforms

WHERE ITS USED

FMCGManufacturingFood & AgricultureFMCG

INDUSTRY USE CASES

  • Drug serialization and anti-counterfeiting
  • Food safety compliance
  • Export compliance
  • Shipment visibility
  • Product authentication

MORE CAPABILITIES

  • Recall management
  • Cold chain monitoring
  • Component life cycle tracking
  • Consumer engagement through QR scans

HOW IS IT USED

Product Serialization

Every product unit gets a unique identifier, creating a tamper-evident digital record from point of manufacture.

Unique IDTamper-EvidentManufacture-Linked

Scan & Dispatch

Items scanned at dispatch trigger real-time updates across the supply chain, ensuring accurate shipment records.

Real-TimeAuto-UpdatedAccurate

Movement Tracking

Every handoff and transit event logged automatically, giving full end-to-end visibility of location and custody.

End-to-EndAuto-LoggedFull Custody

Verification & Receiving

Receiving teams verify product authenticity on arrival, flagging discrepancies or counterfeits instantly.

AuthenticatedInstant FlagsCounterfeit-Proof

Unique digital ID assigned at product origin

End users authenticate via QR scan

Scan data aggregated into actionable reports

Full audit trail generated for compliance review

Core capabilities

Eight capabilities. One production-grade platform layer.

Each capability is purpose-built for FMCG and retail complexity, working individually and composing into a unified intelligence layer from production to consumer.

Blockchain trade infrastructure

08

Core trade capabilities —
each production-ready from day one

QR-based product serialization

Every product assigned a unique digital identity at the line, traceable from production to point of sale.

Blockchain-backed verification

Immutable on-chain records across every handoff, enabling consumer-facing authentication no party can alter.

AI-powered analytics

Demand forecasting and inventory intelligence that reduce stock-outs, manage expiry cycles, and surface issues early.

Real-time supply chain visibility

Live monitoring across warehousing, transport, and retail, batch flows and distributor activity visible at every moment.

Anti-counterfeiting

Detects gray market diversion, blocks return fraud, and flags routing violations, protecting brand and distribution integrity.

ERP & enterprise integration

Clean API connectors to ERP, WMS, POS, and e-commerce systems, no rearchitecting what already works

Regulatory compliance

Automated labeling, batch traceability, packaging, and export documentation, audit-ready from the first scan.

Intelligent dashboards and reporting

Centralized visibility across stock, distributors, and compliance, accurate data without waiting on IT.

BUSINESS IMPACT

50 %

Supply chain efficiency gain via real-time visibility & traceability

SOURCE

3.3%

Global trade lost to counterfeits; blockchain serialization eliminates fake products

SOURCE

73%

Consumers pay a premium for verified, transparently sourced products

SOURCE

67%–98%

Reduction in trade transaction costs via blockchain documentation

SOURCE

$1 trillion

Potential global trade growth unlocked by blockchain ecosystems

SOURCE

20%–50%

Fewer forecasting errors with AI-powered supply chain analytics

SOURCE